Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

28 June 2008

June: Unused Ether

Some of these leftovers are tastier than the main dishes served this month:

marx Social Nets Ad Forecast Cut Back; Blame Economy Or Hype - Forbes.com

Plastic warriors of childhood lure nostalgic boomers

Some Thoughts About 50+ Marketing by Dick Stroud

65. And still going.

admenOlder Web Users: Online Content, Ads Aimed at Young

Survey shows boomers want to give back

For a Good Retirement, Find Work. Good Luck.

TV Will Continue To Dwarf Other Media

The Real Men and Women of Madison Avenue and their Impact on American Culture

thumbAngela's Take On The Real Ad Men and Women Exhibit

From Growing Bolder:



Previous Unused Ether

Posted by Chuck Nyren at 6/28/2008
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Chuck Nyren is an international creative strategist, consultant, copywriter, columnist, author, and speaker. He has consulted and conducted seminars in Belgium, France, Germany, Norway, Spain, Sweden, Turkey, The Netherlands, Canada, and The United States.

More info: chucknyren.com

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