Good evening, Mr. and Mrs. Marketing from continent to continent and satellite to server and all the ships at sea. Let's go to press…
Hungry? Senior Nutrition Fellow Ruth Kava sez to Food Purveyors: Ignore Baby-Boomers at Your Peril … “How amazing. How astonishing. How pathetic.” That’d be Dick Stroud wondering about Marketers discovering the importance of the 50-plus once again and again and again … Advertising campaign gone wrong: The idea of people over fifty driving their cars is so appalling and such an embarrassment that they outright ignored and disparaged the most valuable economic group in the history of the world (or you could’ve read this blog for the last thirteen years) … From the Best 18 minutes you can spend today Dept.: The “Great Volkswagen Ads” Documentary Film … The No Big Surprise Dept.: Boomers buy about two-thirds of the new cars sold annually, as well as half the computers and a third of the movie theater tickets … Read all about Doodyville … Meet the 2016 Influencers in Aging (What? I’m not on the list? The process is rigged!) Congrats to Paul Kleyman and Louis Tenenbaum … ‘til next time…
Just for Fun:
Mouth Hunters
by Chuck Nyren
I’ve been thinking about buying this house. Then I was told that it might be time to buy a new mouth…