I’m one of the few bloggers to take pride in bringing you no news news. I’ve been offering my readers no news news for years.
With the Death of Television, today I offer you this new no news news:
Super Bowl Ads Still Sell
by Steve Hall/AdRants
Despite the uncertain economy, three out of four Americans are still more likely to research or buy a product after seeing it advertised during the Super Bowl … 64% would be disappointed if advertising during the game disappeared … 66% still remember their favorite brand advertiser from last year's Super Bowl while only 39% remember who won the game.
Feel free to ‘tweet’ or ‘facebook’ this no news news – so a half dozen more people can be enlightened. But please do it before the Super Bowl. Afterwards, hundreds of millions of people will be too busy researching and buying products they saw advertised, and my very important ‘social marketing/viral’ advertising message might get lost in the ethereal vortex.