Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.
Wrapping up - video and slide grabs from my presentation covering the United States, Australia, New Zealand, and Asia:
Special Thanks to Dr. Florian Kohlbacher for sending advertising and academic material from Japan.
Back From Istanbul: Part One
Back From Istanbul: Part Two
Back From Istanbul: Part Three