Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

31 August 2008

August: Unused Ether

Stragglers and wannabes this month that never made it to these hallowed virtual pages.

And good for them. If they had, they'd be slummin':

rita_robison

Boomers seen as socially conscious, productive, and positively affecting society in recent poll

Peace Corps wish fulfilled years later

The new media dilemma

Downsizings force baby boomers to reinvent careers

Marketing Strategies Must Evolve as Businesses Grow
paul_briand
Baby Boomer Examiner

Will Boomers Usher in Brave New World?

New Website Called U.S.A.G.E. Addresses Entitlement Funding Crisis Raised by Movie I.O.U.S.A.
markMiller
The Silver Market Phenomenon

Traditional advertising still key

Talbots shares leap 33% on signs of a turnaround

Is the Nation's Richest Market Virtually Ignored?

Baby boomer sites use niche ad sales strategy

Growing Bolder - The Unlikely Entrepreneur:




July: Unused Ether
Posted by Chuck Nyren at 8/31/2008
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Chuck Nyren is an international creative strategist, consultant, copywriter, columnist, author, and speaker. He has consulted and conducted seminars in Belgium, France, Germany, Norway, Spain, Sweden, Turkey, The Netherlands, Canada, and The United States.

More info: chucknyren.com

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