Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

23 July 2018

28 or 52 or 103 Things Only Baby Boomers Remember

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There are hundreds of lists of things only Baby Boomers will remember. I stumble upon a new one every month or so. The latest one from Good ...
02 July 2018

The Year Of Big Gets Bigger

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NostraChuckus , famed soothsayer of the obvious, continues to amaze with his humdrum prognostications: 21 July 2017 The Interminable Death ...
22 June 2018

Reefer Madness

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In some places it’s legal. In other places it’s sort of legal . It’s now legal in Canada. You can smoke it, eat it, spray it on body parts ...
31 May 2018

Smart Bathrooms

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Now everything is smart. Even bathrooms. Even everything in bathrooms. There are smart showers, smart tubs, smart toilets, smart sinks, smar...
18 May 2018

The more things stay the same…

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A long time ago I wrote a book. When it was published, I read it. I was shocked. I had no idea that I’d written a book about Human Resource...
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