Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

26 November 2013

GrandBoomers Redux

›
Since it’s that time of year again, with Black Friday and Cyber Monday and just going out shopping any ol’ time and/or flopping on the cou...
18 November 2013

A Mishmash of Topics

›
ADD or multitasking? Whatever it is, you’re getting a mishmash of topics: The newsonomics of the surprisingly persistent appeal of newspri...
04 November 2013

Smartphones & Tablets, Apples & Oranges

›
Clients and just about everybody else seem to be confused about advertising on all these new-fangled gadgets. Added to the mix are odd, stu...
25 October 2013

$10,000 of Free Marketing Down Under

›
Gill Walker & the folks at Evergreen Marketing in Australia are offering $10,000 of their services for free: Celebrate our 10th Birt...
22 October 2013

A few TV spots.

›
CMOs/Ad Agencies are sort of getting the message. Not that they quite know what to do with it after getting it, but efforts are being made. ...
‹
›
Home
View web version

Blog Post Collections

▼
Powered by Blogger.