Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

25 September 2013

You have read this on the web, so believe it.

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Famed Soothsayer and advertising gadfly NostraChuckus has been startling the world for years with his mundane prognostications. You have re...
15 September 2013

Boomer Gnashing Teeth

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An email, slightly expurgated: Subject: Boomer Gnashing Teeth Hi Mr. Nyren, I just read some quotes of yours and became aware of your focu...
06 September 2013

Microsoft/Nokia Smartphones

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In Nokia, Microsoft Bets on Apple-Like Revival New York Times By Nick Wingfield … Apple and Google have won the hearts and minds of develop...
28 August 2013

Tablets & The Magic of Muggles

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Whenever immersed in fantasy-drenched fiction you sustain the illusion that there are no illusions.  Everything is real. But sometimes thin...
13 August 2013

Week Old No News News

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I didn’t get around to blogging about some no news news when it wasn’t news a week or so ago.  Now is as late a time as any: Top retail pr...
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