Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

29 June 2011

AARP: INNOVATION@50+ SCHOLARSHIPS

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Have I picked on AARP through the years?  Yes. Although usually not about all the political stuff .  I stay away from that, leave it to othe...
24 June 2011

A Bit Of Social Networking Site Research

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This is a business-to-business blog, not really of much interest to the general public. Advertising to Baby Boomers has been around since ...
22 June 2011

Ford Motor Company: Sounds Familiar, Again & Again

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Famed Soothsayer and Advertising Gadfly NostraChuckus has been startling the world for years with his mundane prognostications Six years...
19 June 2011

Penney's shopping experience could be transformed. Sounds familiar…

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From AP Retail Writer Anne D’Innocenzio: Imagine the possibilities of J.C. Penney in the future: An iPad enables one shopper to mix and m...
13 June 2011

The Slippery Finger Dance

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Over a year ago NostraChuckus divined it: Foretellings My advertising/marketing predictions and not-technical-because-I’m-not-a-tech-guy ...
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