Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

27 October 2010

Nissan Leaf & Baby Boomers (Part II)

›
The first post about the Nissan Leaf discussed the web site.  I neglected to mention the miniscule, mealy fonts and poor choices for color ...
25 October 2010

Nissan Leaf Eyes Baby Boomers (Part I)

›
From International Business Times : Nissan's new green car Leaf eyes baby boomers By Anil Das The Nissan Leaf … is a 5-door hatchback ...
20 October 2010

Vibrant Nation: What Boomer Women 50+ Know, Think, Do & Buy

›
Colleague and friend Carol Orsborn has a new book, co-written by Stephen Reily : Vibrant Nation: What Boomer Women 50+ Know, Think, Do ...
18 October 2010

October 26: Art & Copy on Independent Lens (PBS)

›
Art & Copy to Premiere on the PBS Series Independent Lens on Tuesday, October 26, 2010 at 10 PM George Lois, Mary Wells, Dan Wieden, Le...
15 October 2010

In Home, Out of Touch

›
I do find it amusing when I find my name surrounded by construction equipment, since the last thing I built was with Lincoln Logs . Featur...
‹
›
Home
View web version

Blog Post Collections

▼
Powered by Blogger.