Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

18 October 2008

Vibrant Nation & Blyth Times

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A few days ago Peter Himler sent me a link to a blog post about VibrantNation.com : We Don’t Need More Social Networks. We Need More P...
11 October 2008

Connecting older people to the world

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Technology columnist Victor Keegan of The Guardian has a pretty good take on a few subjects I’ve been talking about for years : Con...
06 October 2008

Two Reviews

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Financial Advertising Review Trying to reach Boomers? Author zeroes in on the challenges Paramount Market Publishing...
04 October 2008

Growing Bolder Series on PBS

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Hi Chuck, I thought you might be interested in our news about the Growing Bolder TV Show. I'm sure you know about the PBS 50+ ...
30 September 2008

A few emails …

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Snippets: Hi Chuck, My name is **** **** and I represent ThirdAge.com , a popular Web site for the 40-plus audience that was foun...
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