Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

30 July 2008

July: Unused Ether

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Miscellany I didn't get around to blogging this month because I was too busy or too lazy: Sense of Style: The entertainment industry ...
27 July 2008

Inter-ActiveAge

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ActiveAge.org is a virtual think tank and consortium of organizations involved with aging issues in The U.K. - specifically Scotland.  ...
15 July 2008

Too busy to blog.

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And I will be for a week or two.  So read some other blogs: Brent Green screams about small fonts and even smaller minds at REI . I li...
11 July 2008

The Silver Market Phenomenon Set For September Release

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The Silver Market Phenomenon Business Opportunities in an Era of Demographic Change The current shift in demograph...
09 July 2008

Generation BUY

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You probably should skim a recent Viacom press release.  There's not much new there - and what made me chuckle was that they admit that...
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