Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

25 January 2007

Jimi Hendrix energy drink in works

›
Jimi Hendrix energy drink in works The concept is irking some Hendrix fans, many of whom still consider him the greatest guitarist of all ti...
23 January 2007

Boomers Age with a Bang

›
Laurel Kennedy of Age Lesson s has come up with some fun and slightly wacky - but not necessarily off the mark - predictions for products ...
18 January 2007

Information vs. Emotion

›
I'm always hesitant to blog about and link to New York Times articles because: a) oftentimes you need a (free) subscription to read the...
2 comments:
16 January 2007

Baby Boomers and The Joy of Tech: Part One

›
Here's a press release from TV Land: Baby Boomers Uniquely Positioned to Embrace Emerging Entertainment New Media, TV Land's Joy of ...
15 January 2007

A Few Recent Emails

›
This post is a bit like that Perry Como Show bit, with the theme song, " Letters. We get letters. We get stacks and stacks of letters. ...
‹
›
Home
View web version

Blog Post Collections

▼
Powered by Blogger.