Advertising to Baby Boomers

International Marketing/Advertising Targeting Baby Boomers
Beginning in 2003, my business blog for Creative Services, Copywriting, Consulting, and Speaking. You'll find all sorts of information about the current trends in advertising and marketing to this unwieldy, diverse demographic.

01 November 2008

October: Unused Ether

The juiciest morsels gathered last month that never made it to table:

Don't Give Up Just Yet

effieWeb-Savvy Baby Boomers, Seniors Plumb More Regions of the Brain During Internet Searches

Boomer+ Effies

FallCatalog2008Hearing aids get stylish

Lou Dorfsman Obit

Are Newspapers Forgetting Most Loyal Readers?

Paramount Books (my publisher) has a new catalog. Click to download the PDF.

circus08_bigAnd there’s a new CIRCUS.  Click to download the PDF.

Posted by Chuck Nyren at 11/01/2008
Email ThisBlogThis!Share to TwitterShare to FacebookShare to Pinterest

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.

Newer Post Older Post Home
Subscribe to: Post Comments (Atom)

Chuck Nyren is an international creative strategist, consultant, copywriter, columnist, author, and speaker. He has consulted and conducted seminars in Belgium, France, Germany, Norway, Spain, Sweden, Turkey, The Netherlands, Canada, and The United States.

More info: chucknyren.com

Speaking - Consulting Information (PDF)

Press Release
Book Reviews
Paramount Market Publishing

Free Download:
Preface - Intro - Chapter One (PDF)

Advertising to Baby Boomers in College and University Libraries



The Advertising Educational Foundation Selects Advertising to Baby Boomers as a Classroom Resource

I'm blogging for The Huffington Post. Humorous takes on all sorts of subjects:

Chuck Nyren on The Huffington Post

Boomer/neXt, LLC


I have joined forces with Barry Robertson and his hot-shot associates as Senior Creative Advisor:

Boomer/neXt Consultant Team


Consult with me on Maven

Follow by Email

Popular Posts

  • From The Nothing New Dept : Retail’s New Niche
    Retail's new niche: Aging baby boomers The number of senior citizens in the United States is expected to nearly double by 2050, creating...
  • Microsoft & AARP Study: Boomers & Tech II
    A colleague mildly chastised Yours Truly for being a bit rough on the ‘new’ Microsoft/AARP study: I think the guy offered some thought-...
  • Hallmark Moment Syndrome
    Whoops. Chuck got sucked into a sappy Christmas commercial. Let's hope it's not some new chronic condition (known in psychology jour...
  • End Of Year Links
    A random collection of links I didn’t use in any posts this year but were worth a bookmark or I thought so at the time. Not necessarily adve...
  • Where are old people going to live?
    It used to be that old people lived wherever they lived – and that was that. Beginning a century or so ago you could move into a retirement ...

In The News

  • The Globe and Mail: Small business gears up for baby boomers
  • Marketplace: A new older generation may attract more ad dollars

Zoomer U Keynote 2016 Toronto (12 min)

European Tour Video (2 min)

HST

Search Blog

Blog Post Collections

  • The AARP Posts
  • Human Resources/Brain Power
  • Aging In Place & Universal Design
  • Social Media - WOMM - Web Advertising
  • Entrepreneurs & Baby Boomers
  • Fun & Games: Underhand and Other Stories

The New Millennium Tales

The New Millennium Tales
A quite extraordinary collection of insights into the mature market from both experts and members of it.” - Jim Fox, Head of Public Affairs Coca-Cola Enterprises
The New Millennium Tales on The Advertising Educational Foundation's Must-Read List.

Ad Age/AARP
White Paper



Powered By Blogger

Blog Archive

  • ►  2019 (2)
    • ►  February (1)
    • ►  January (1)
  • ►  2018 (26)
    • ►  December (2)
    • ►  November (2)
    • ►  October (1)
    • ►  September (2)
    • ►  August (1)
    • ►  July (2)
    • ►  June (1)
    • ►  May (3)
    • ►  April (3)
    • ►  March (5)
    • ►  February (3)
    • ►  January (1)
  • ►  2017 (24)
    • ►  December (4)
    • ►  November (5)
    • ►  October (4)
    • ►  September (1)
    • ►  August (1)
    • ►  July (1)
    • ►  June (1)
    • ►  May (1)
    • ►  April (1)
    • ►  March (1)
    • ►  February (2)
    • ►  January (2)
  • ►  2016 (16)
    • ►  December (1)
    • ►  November (2)
    • ►  October (3)
    • ►  September (1)
    • ►  August (1)
    • ►  July (2)
    • ►  June (1)
    • ►  April (1)
    • ►  March (2)
    • ►  February (1)
    • ►  January (1)
  • ►  2015 (18)
    • ►  December (2)
    • ►  November (1)
    • ►  October (1)
    • ►  September (2)
    • ►  August (1)
    • ►  July (1)
    • ►  June (2)
    • ►  May (2)
    • ►  April (2)
    • ►  March (1)
    • ►  February (2)
    • ►  January (1)
  • ►  2014 (27)
    • ►  December (2)
    • ►  November (1)
    • ►  October (1)
    • ►  September (2)
    • ►  August (2)
    • ►  July (2)
    • ►  June (2)
    • ►  May (3)
    • ►  April (3)
    • ►  March (4)
    • ►  February (2)
    • ►  January (3)
  • ►  2013 (47)
    • ►  December (3)
    • ►  November (3)
    • ►  October (4)
    • ►  September (3)
    • ►  August (3)
    • ►  July (4)
    • ►  June (5)
    • ►  May (5)
    • ►  April (4)
    • ►  March (4)
    • ►  February (4)
    • ►  January (5)
  • ►  2012 (44)
    • ►  December (3)
    • ►  November (4)
    • ►  October (4)
    • ►  September (3)
    • ►  August (4)
    • ►  July (5)
    • ►  June (3)
    • ►  May (3)
    • ►  April (3)
    • ►  March (4)
    • ►  February (4)
    • ►  January (4)
  • ►  2011 (73)
    • ►  December (4)
    • ►  November (5)
    • ►  October (4)
    • ►  September (3)
    • ►  August (5)
    • ►  July (6)
    • ►  June (7)
    • ►  May (6)
    • ►  April (8)
    • ►  March (7)
    • ►  February (8)
    • ►  January (10)
  • ►  2010 (111)
    • ►  December (4)
    • ►  November (10)
    • ►  October (7)
    • ►  September (7)
    • ►  August (7)
    • ►  July (8)
    • ►  June (14)
    • ►  May (15)
    • ►  April (13)
    • ►  March (9)
    • ►  February (7)
    • ►  January (10)
  • ►  2009 (154)
    • ►  December (11)
    • ►  November (14)
    • ►  October (14)
    • ►  September (10)
    • ►  August (11)
    • ►  July (11)
    • ►  June (12)
    • ►  May (14)
    • ►  April (10)
    • ►  March (13)
    • ►  February (17)
    • ►  January (17)
  • ▼  2008 (125)
    • ►  December (16)
    • ▼  November (8)
      • Brains More Distracted, Not Slower with Age
      • Social Networks & Banner Ads
      • The Media & Baby Boomers: Joined At The Hip
      • Zoomers
      • Even as America goes gray …
      • Baby Boomers & The Economic Collapse
      • Keep Preachin’
      • October: Unused Ether
    • ►  October (5)
    • ►  September (7)
    • ►  August (11)
    • ►  July (8)
    • ►  June (17)
    • ►  May (14)
    • ►  April (12)
    • ►  March (10)
    • ►  February (10)
    • ►  January (7)
  • ►  2007 (99)
    • ►  December (5)
    • ►  November (6)
    • ►  October (9)
    • ►  September (3)
    • ►  August (9)
    • ►  July (10)
    • ►  June (12)
    • ►  May (9)
    • ►  April (8)
    • ►  March (7)
    • ►  February (11)
    • ►  January (10)
  • ►  2006 (89)
    • ►  December (6)
    • ►  November (11)
    • ►  October (5)
    • ►  September (11)
    • ►  August (8)
    • ►  July (6)
    • ►  June (7)
    • ►  May (6)
    • ►  April (7)
    • ►  March (9)
    • ►  February (4)
    • ►  January (9)
  • ►  2005 (86)
    • ►  December (8)
    • ►  November (10)
    • ►  October (8)
    • ►  September (9)
    • ►  August (15)
    • ►  July (14)
    • ►  June (17)
    • ►  May (5)
Powered By Invesp
(c) 2003-2018 Chuck Nyren. Picture Window theme. Powered by Blogger.